#ShareASquare

For Cottonelle

When the store shelves became empty and people were scrambling to find normalcy, we needed to send a message of hope and bring people together. So we asked everyone to #ShareASquare, because there’s no limit on generosity.

 

In the News

 

Cottonelle’s simple coronavirus ad encourages people to ‘share a square’ –AdAge

Cottonelle Discourages Toilet Paper Hoarding in New Campaign –AdWeek

FCB shows how it rolls with toilet paper public service ad –Crain’s Chicago Business

Cottonelle Wants To Remind TP Hoarders Of Their Humanity With 'Share A Square' Campaign –Dieline

Cottonelle's #ShareASquare Campaign Brought Both Money & Toilet Paper to United Way –Our Community Now

 
 
 

Tags: Art Direction, Broadcast, Creative Strategy, Online Video, Visual Storytelling